WARDLEYMAPPINGA lesson coming from a seemingly mundane mapping gigI was asked to prepare an engagement narrative for a particular customer (X) who wanted to engage its supercustomer A. The challenge was...
SPOTLIGHTWardley Mapping Spotlight - Rachel MurphyThe interview is at the end. The text below covers personal tones Rachel hit and which deeply resonated with me. Initially, I noted them...
SPOTLIGHTWardley Mapping Spotlight - Prasanna KrishnamoorthyToday, I had a chance to run an interview with Prasanna Krishnamoorthy, who is a Partner at a VC fund "Upekkha". Prasanna talks about...
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