Are you talking to right people?
"We should adopt Cloud" may mean everything from a solid piece of advice to a clueless jargon parroting. Knowing how to act is a key differentiator, as it shows understaning.
If you find yourself discussing strategic plans which you cannot translate them into actions, you are discussing a wrong thing.
Abstract language is fine only if you have experts in the room who, when needed, can bring details normally hidden below abstraction layer.